Every now and then you come across a smart entrepreneur… one that understands that you need to be focused on your business, not on ways of spending money. After all, money is the root of all evil, isn’t it?

Jason Goldberg, founder of Jobster and Social Median, posted an interesting video on keeping it small, lessons learned as startup ceo. Its an interesting video with some good insight for startups.

Jason learned through Jobster that having too much money means you have the temptation to spend more than you actually need to.

Some other good takeaways:

1. Focus on the product

2. Get your hands dirty

I’ve long been an advocate of keeping it small and bootstrapping your startup. This, I believe, is the best way of building value and focusing on doing the right thing. When you don’t have enough money, everything becomes a big decision. And, you don’t spend money on things like Herman Miller chairs :-)

I’ve spoken to a lot of people that are building their own startup, and the majority of them say they need a couple of million dollars… some as much as 5 or 10 million. But none of them has any idea on what they would do with that money. Most just read about other companies that raised millions of dollars and think they should be able to also.

Bottom line, spend as little as possible to prove your concept, get customers, and service them to the max. Oh, and raise as little money as possible. You’ll thank me in the long run :-)